Sunday, September 20, 2009

Article Marketing Strategies that Sell




One of the easiest ways to draw attention to and sell your products or service is by using great article marketing strategies. Some steer away from article writing because they are unaware of how to write effectively or in a way that will motivate readers to buy.  A reader may be turned off from making a purchase if you show that you are mainly interested in selling.  However, writing articles can be easy if you make the effort to strategize.  Here are some guidelines to take into consideration when writing to sell:

1.  Think about what the prospect needs.  What problems do they have.  Perhaps they would like to know how to use the product or service.  In this case you can give step by step instructions on how they can use it.  Readers will appreciate your detailed explanation and thus be more motivated to buy.

2. What are the benefits of using the product/service or what everyday problem does it solve?  Choose a given problem that the products or services are used for and write detailed articles on why using it is best for solving the issue.

3. Write a review of the product or service.  Do not hesitate to mention the good and the bad.  Perhaps there was one particular aspect of the offer you did not like.  Don't forget to mention that.  Taking this approach will show the reader that you have had real life experience using the product/service.

4.  Write articles about your own personal experience.  This approach is a testimonial of how the offer has changed your life for the better.  Prospects are more apt to purchase if they see that others have benefited from using the product or service.  When using this approach try to incorporate one of the afore mentioned strategies, since potential customers are often looking for solutions to a problem.

5.  One final approach to article marketing is to point out other solutions to the problem.  How will this make a sale?  Well,  not only will you point them to other solutions but you will also mention the down side to using those solutions  to solve the problem.  Then you can mention why your product or service tops all others in the market.

I am sure one of these article marketing strategies will help you to increase the selling of your product or service.  Remember to think about the potential customers need and do not appear desperate to sell.




7 comments:

Isaac said...

Thanks for sharing these guidelines. I'll study and use them.


Isaac Wirth
Work from Home Employment Opportunities

Harish said...

Hi , I Fould your link in bing.com ,Nice Blogs You write I have Bookmarked itwork from home

online jobs without investment said...

Useful tips how to make money online fast - online jobs without investment

iphone 4s said...

Great post for sure.,appreciate the sharing.
Apple iPhone 5 - iPhone 4S | new iPhone 5
Thanks much
Dave

cm punk said...

this is such a nice and useful information for us...i appreciate urs word......article marketing services

Mark Anthony said...

Hi…I think it is destiny that I accidently stumbled and fell into your website. You are my savior. It is uncanny that yesterday was the day I was fired or rather pleasantly put, `let go’ from my job, and today you are here with your writing tips on how to make money from home. Now…I give a damn to my day job. My profile already reads `Freelancer’, proudly and happily. I already know that there are some excellent money-making marketplaces like Business Logo Design, Professional Logo Design. It is time for change. Can you give me more website names? I’m waiting…

Robert patel said...

Hey dude…good article. You are the best writer that I have come across so far. You have a knack for words, I must say. I have bookmarked your web page. Please keep writing such wonderful blogs. For freelancers, who are working to earn the extra bucks…your article is worth millions of dollars. You are my FPG (friend, philosopher and guide)! I have wholeheartedly stepped into the freelance zone and checked out some sites like www.elance.com, sell business card design,make money free online. You have woken me up to the possibilities of marketplaces. Thank you and keep posting!